The human population is growing, and will likely keep growing as time goes on. As the person in charge of distributing your company’s products and services, how do you intend to fulfill your job? Do you plan to go knocking on every door in the neighborhood? Or maybe you plan to send mail to all […]

Email appending is a common term widely used by email marketers. It has been helping the marketers in enhancing their online marketing campaigns success rate for quite some time. However, many people are still reluctant to consider email appending a reliable source of valuable data, just because of the emergence of many ill-reputed email appending […]

The email open rate is something you will be watching during your email marketing campaign. However, if you have encountered low open rate that means your campaign is not doing well and you will have to implement a better strategy for it. Re-sending emails to non-openers can be a good option in your effort to […]